Good digital marketing strategies can help your business to reach new customers, generate leads, and increase sales of your product and services. Digital Marketing is good for small and medium businesses to grow their business online with low budget.
There are different types of marketing campaign like promotion, new arrival, survey, launching events and more. Be clear of the aim and purpose of this marketing campaign.
Once you know your marketing campaign, you will be able to identify who is your targeted audience. We do not want to waste our budget by marketing to people who have no interest on our campaign.
Content preparation is where you draft out text and graphic content for marketing material. Content includes eye catching headline and description, compelling offer, call to action button, and social media linkage.
The must have marketing material for digital marketing are landing page, social media post content and email design. It is important to create mobile friendly marketing materials as most of us often stay more on mobile compared to the computers.
Delivery your marketing material through different channel like mobile marketing, email marketing social media marketing, community portal, online advertisement and more.
Create marketing report and monitor result from time to time. Identify which delivery channel work best on which marketing material.
Prompt adjustment to existing campaign based on the analysis result. Last but not least, make sure to follow up leads with Sales Force Automation
Trusted information on your products or services been populated in the website
Landing page is an effective tool for marketer to deliver specific messages to achieve specific goal.
SEO is a marketing strategy that focused on growing visibility in organic (non-paid) search engine results
Effective content can help you build customer relationships while avoiding less effective “hard sell” tactics.
Email marketing is still booming with almost $3 billion spent on marketers to get their message to your inbox.
According to 2017 mobile usage report, mobile devices dominate 71% of total minutes spent online
The AdWords program enables businesses to set a budget for advertising and only pay when people clicks
Social media use web-based, computers and mobile technologies to create highly interactive platforms
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